Williams Sisters Partners Always To Motivate Nigerian Girls

As part of their African  ‘Breaking the Mould’ tour, international tennis superstars, Venus and Serena Williams has joined effort with Procter & Gamble brand, Always Sanitary Pad; to empower and inspire Nigerian girls while sharing their tales of passion, determination, hard work, self-belief and how it has helped them triumph over obstacles and circumstances to become world champions on and off the tennis court.

While sharing her story with the girls of Government College, Ikoyi, in Lagos; Serena, one of the Williams sisters said, “Luck has nothing to do with it, because I have spent many, many hours, countless hours, on the court working for my one moment in time, not knowing when it would come”. While Venus on her part attested  on the importance of self- belief saying  “Some people say I have an attitude, maybe I do, but I think you have to.  You have to believe in yourself when no one else does.  That makes you a winner right there.”

Commenting on the importance of sisterhood in facing challenges, Serena mentioned how supportive her sister had been through the years helping her cope with a variety of challenges both on the field and in life. Venus then said: “I always like to win. But I'm the big sister. I want to make sure she has everything, even if I don't have anything. It's hard. I love her too much. That's what counts.”

Speaking on the Williams sisters’ visit, Temitope Iluyemi from Always says, “The Williams sisters being here today has empowered more girls to break the moulds that have stood between them and their potential.  They surely now dream bigger and strive harder as a result.  Their support of our puberty education programme is another way to help give these girls the confidence to enjoy womanhood without limits.”

Always is a leading global feminine protection brand and it has been advocating and empowering women and girls all over the world to live life to their fullest potential for more than 30 years.

Always serves 1.3 billion girls and women around the world by providing them with the best protection built on superior product quality and constant innovations. In Nigeria, Always has empowered about 8 million Nigerian girls who have took part in its empowerment programme in the past 12 years.

“The programme is designed to empower girls to live life to their fullest. 800,000 Nigerian girls take part every year and 8 million have benefited so far since inception 12 years ago”, Iluyemi said.

Through its social media page, Always connects with about 25 million girls globally.

“With every Always page, girls can benefit from a greater sisterhood; a support network with girls helping each other out on topics that are relevant to them or jointly getting behind a good cause such as this to empower other girls,” Iluyemi said.