South
African Airways (SAA) has been awarded the 4-Star Airline ranking for 2013 by
Skytrax, the independent, global airline rating organisation. This year marks the eleventh consecutive year
it is receiving such certification.
The
4-Star Airline ranking recognises continued quality improvement in South
African Airways onboard product and service, together with a number of changes
to the home base airport customer experience in terms of product and service
levels.
Edward
Plaisted, CEO of Skytrax said: "South African Airways have managed to
maintain quality levels throughout the past year, and are delivering a solid
product and service standard to their customers, making their 4-Star ranking
well-deserved.”
“The Skytrax Star Ranking audit examines more
than 800 areas of product and service delivery, across all areas of the airport
operations and the cabin experience, and demonstrates that South African
Airways passengers can look forward to a high quality of product and service.”
“
Skytrax Star Ranking provides an accurate and independent guide for travelers
around the world, and 4-Star is a most respected category for an airline. South
African Airways has been ranked at 4-Star Airline status for a number of years,
and we are delighted to see that they retain this status for 2013."
These
views were echoed by SAA’s Customer Service Executive, Suretha Cruse who said
“Accolades and rankings such as this one from Skytrax reconfirms that our
dedication and focus on strategic objectives to improve our customer value
proposition will ensure that we eventually become a fully-sustainable business
that can compete successfully in the global airline market in the near future.
“This
ranking together with a number of awards from other foremost institutions as
well as the prestigious Skytrax Best Airline in Africa Award, for 10 years in a
row and the Skytrax Service Excellence Africa Award, for the third consecutive
year, further exemplifies our customer focused efforts."
South
African Airways (SAA) is the leading carrier in Africa, serving 26 destinations
across the continent, as well as major destinations within South Africa and
internationally from its Johannesburg hub. It is a member of the largest
international airline network, Star Alliance.
The
Airline has won the 'Best Airline in Africa’ Award in the regional category for
ten consecutive years and the winner of ‘Service Excellence Africa’ for three
consecutive years.
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