Major telecommunication service
provider, Bharti Airtel (Airtel) has signed a cross-promotion agreement with WhatsApp
Inc.,
The deal gives Airtel the exclusive
right to launch “WhatsApp” data
application packages to its
subscribers in Nigeria.
To access the Airtel “WhatsApp” bundle,
customers are to dial *948# at N100/month to enjoy the service exclusively on
Airtel platform.
According to the
Chief Marketing Officer of Airtel Nigeria, Olu Akanmu, described the “WhatsApp”
data bundle service as the first of its kind in the country which give Nigerian
youth unlimited access to connect with their friends.
The new package, he said, attracts no
deductions from the user’s data bundle or airtime balance.
Customers who activate data
bundles of 200MB or more can also enjoy unlimited access to WhatsApp without
having to pay for the value-added service.
“WhatsApp” is considered one of the
most popular mobile applications worldwide, owned by “WhatsApp Inc.” The
application allows instant chat features, file & location sharing and more
via smart phones through the Internet.”
“Coming at a time when we are about to start
Mobile Number Portability in Nigeria, and with our robust 3.75g broadband
strength spread over 180 cities across the country, our customers have just
been handed another winner in our collection of bespoke data services through
WhatsApp. We shall continue to push harder to realize our vision of becoming
the most loved brand in the daily lives of Nigerians,” Akanmu said.
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